Large Production House

Nature of the company: Large Production House


Why they approached us:

  • The IP portfolio of the company was not well organized.
  • Legal support lacked business/industry understanding.
  • Produced some of the best movies/music in Bollywood, and were looking to maximize returns from licensing, and merchandizing.

What did we do:

  • Performed a comprehensive IP Audit, and established policies/processes to take care of ownership, licensing, and other activities.
  • Initiated an organized licensing program, and built systems for optimal utilization of rights.
  • Built an inventory, standard templates, and licensing processes.


  • Enhanced business returns from content.
  • Opened new avenues of revenue generation.
  • Clear ownership, and informed license management.
  • A very well organized legal support structure, with keen business acumen.

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