In the case of Pernod Ricard India Pvt Ltd vs Karanveer Singh Chhabra, the Supreme Court of India considered whether the respondent’s use of the mark “LONDON PRIDE” for whisky prima facie amounted to trademark infringement and passing off. The appellants alleged that the respondent copied elements of their registered marks “BLENDERS PRIDE”, “IMPERIAL BLUE”, and “SEAGRAM’S”, including their packaging, colour scheme, and embossed bottles. After reviewing the arguments and legal framework, the Court declined to grant interim relief, holding that the marks were not deceptively similar and that the term “PRIDE” could not be monopolised.
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Evaluating Trademark Infringement: Holistic View and Goods Differentiation to Determine Likelihood of Confusion
The Gujarat High Court clarified that trademark infringement requires a holistic comparison of marks and their respective goods or services. The court found no likelihood of confusion between Unisn and Unison, highlighting the need to consider all circumstances and the anti-dissection rule in such cases.
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