McDonald’s Wins EU ‘MacCoffee’ Trademark Dispute
The EU General Court ruled in favour of McDonald's, preventing Future Enterprises from registering 'MacCoffee' as an EU trademark. The court found a likelihood of consumer confusion and…
Consumer Confusion
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Trademark Infringement in the Automobile Industry Part III: Bentley Trademark suit
The post analyses Bentley's successful trademark infringement suit against companies producing kits that made regular cars appear like Bentleys. The court's decision highlights the significance of consumer confusion…