right of publicity | Intellepedia

Sonakshi Sinha Secures Interim Relief Against AI Chatbots and Unauthorized Use of Personality Rights

Silhouette of a woman with digital glitch effects on the left, golden scales of justice glowing on the right, with text about Sonakshi Sinha’s interim relief against AI misuse of personality rights.

Interim relief was granted by the Delhi High Court restraining unauthorised use of Sonakshi Sinha’s personality rights through AI chatbots and related listings. Takedown of identified infringing URLs was directed within 36 hours.

India and Right of Publicity

The right of publicity in India allows individuals to control the commercial use of their identity, drawing a line between property and privacy rights. Indian law on this subject is still developing, requiring a broader approach for greater commercial value.

Elvis Presley International Memorial Foundation v. Crowell – Right of Publicity is Descendible

This post examines the landmark decision affirming the descendibility of Elvis Presley’s right of publicity. It highlights how the court recognised the estate’s authority to control and exploit his name and image posthumously.

D.M. Entertainment Pvt. Ltd. v. Baby Gift House and Ors.

The Delhi High Court’s decision in D.M. Entertainment v. Baby Gift House clarified the contours of the right of publicity in India. The case involved unauthorized commercial use of Daler Mehndi’s persona, resulting in findings of infringement, false endorsement, and passing off.

Even death won’t do us apart

This article explores the legal controversies over Marilyn Monroe’s publicity rights and trademarks, focusing on estate litigation and merchandising disputes. It provides a clear analysis of the key court decisions and the ongoing struggle to balance estate control with public domain interests.