Tag

McDonald’s

4 articles

McDonald’s Wins EU ‘MacCoffee’ Trademark Dispute

The EU General Court ruled in favour of McDonald's, preventing Future Enterprises from registering 'MacCoffee' as an EU trademark. The court found a likelihood of consumer confusion and…

Intellepedia · 6 Jul 2016

McDonald’s wins and is “lovin’ it”

McDonald’s has prevailed in its opposition to Supermac’s trademark application before the EU office, citing potential consumer confusion. The ruling restricts Supermac from using its brand name for…

Intellepedia · 2 Feb 2016

Burger King and McDonald’s: Can Taste be Patented?

This post examines whether taste can be patented in India, analysing the legal complexities of patenting food products versus protecting them as trade secrets. It discusses the requirements…

Intellepedia · 31 Mar 2015