Birkin Bag’s Three-Dimensional Trade Dress Recognised as Well-Known by Delhi High Court

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In the case of Hermes International & Anr vs Macky Lifestyle Private Limited & Anr, the Delhi High Court examined whether the shape and configuration of the Birkin bag—registered as a three-dimensional mark—met the requirements for being declared a well-known trademark. The court found that the trade dress had acquired widespread recognition in the luxury fashion market among the relevant public making it well known.

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