Emami filed a legal case against Patanjali for alleged infringement of its Kesh King trademark and design. The Calcutta High Court issued an interim restraint before the parties reached a settlement.
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Fast Moving Consumer Goods Industry
Brands and trademarks are central to the valuation and competitive edge of FMCG companies. This post outlines the importance of effective trademark strategies and legal measures to protect brands in the fast moving consumer goods sector.
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