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Image features VVD Oil's advertisement. click on the image to read the full article

Are Kajal Agarwal’s Publicity Rights Subservient to Copyrights?

On 25th June, 2018, the Madras High Court (Division Bench) delivered a judgment   in the case between Kajal Agrawal ("Kajal") and VVD and Sons ("VVD"). After analyzing an unsigned agreement between the parties in association with provisions of the Copyright Act, the Court effectively held that VVD is the owner of the copyright in the 'coconut oil' endorsement video of Kajal, and that it has the right to communicate the endorsement video to the public during the term of copyright…

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