World’s Best IP Blogs – Likelihood of Confusion

Dear readers, we hope you are enjoying this series on the World’s Best IP blogs. The blog that makes it to our list of “Worlds Best IP blogs” today is called – Likelihood of Confusion.

In legal terminology Likelihood of Confusion (or Confusing Similarity) is the legal standard that determines whether or not trademark infringement has occurred. The specific standard itself is defined by a vast body of law and varies jurisdiction by jurisdiction. This blog was launched by Ron Coleman in January 2005 and covers trademark law, copyright law, free speech (mostly as it relates to the Internet) and other legal issues related to blogging.

Launched 11 years ago, the blog featured its first article on the 1st of January, 2005 which was authored by Ron Coleman. Since then, the blog has grown exponentially and today boasts a global reach rank of 1.3 million. It reaches roughly 13,230 users and delivers about 29,160 pageviews each month. Alexa ranks the blog at 1,590,919 which puts the blog among the top 10 million most popular websites worldwide.

The blog is one of the most popular in the field of trademarks and copyrights. It was recognized by the ABA Journal as one of the top 100 law-related blogs in the country in its first-ever listing in 2007 and has continued to be listed since then.

Several readers of the blog suggest that the blog features on their daily must read list. While a lot of blogs are just case digests, the readers read and appreciate the thoughts and opinions that are put into the articles by Ron. This sets the blog apart from the rest. Many readers also attribute the success of the blog to Ron Coleman’s shrewd analysis of issues within and beyond the fields of IP and media law.

Dr. Kalyan C. Kankanala, Leading IP Attorney, said:

Named after one of the basic principles of trade mark law, Likelihood of Confusion, this blog is a good resource for developments in trade mark and copyright law.

Authored by Gaurav Mishra

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