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Trademark Infringement on E-Commerce platforms: Google AdWord case

Google is the world’s most famous search engine. Google's mission is to “organize the world’s information and make it universally accessible and useful.” The major portion of Google's profit is through its highly successful program AdWords, which provides advertisers advertising space for related searches. AdWords is a program that helps companies to advertise and promote their products or services on Google’s websites. The program works by providing highly relevant ads and suggestions to third party users when they enter keywords…

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