Tag: comparitive advertisement

The image is of the Indian Supreme Court. The post is about an Intellectual Property suit filed in the supreme Court. To read more click here.

Can Supreme Court be the pain reliever?

  Recently the two popular pain relieving ointment brands Zandu Balm and Moov have been in the news . The manufactures of Moov have filed an appeal in the Supreme Court against the decision of the Kolkata High Court, in a disparagement suit. It is all started with the TV commercial launched for the promotion of the product “MOOV”. In the course of the advertisement, ‘2X’ flashed on the screen with a voice over claiming that Moov had double the number…

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