{"id":36968,"date":"2016-06-08T15:52:03","date_gmt":"2016-06-08T10:22:03","guid":{"rendered":"http:\/\/localhost\/one\/?p=36968"},"modified":"2025-06-09T16:08:22","modified_gmt":"2025-06-09T10:38:22","slug":"sony-emoji-legal-dispute-trademark-copyright","status":"publish","type":"post","link":"https:\/\/www.bananaip.com\/intellepedia\/sony-emoji-legal-dispute-trademark-copyright\/","title":{"rendered":"Sony&#8217;s use of Emoji: A possible legal dispute"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"color: #000000;\">Sony might have to settle a possible trademark as well as copyright dispute with Marco Husges, before it can release an animated film titled \u201cThe Emoji \u201d.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\"> Marco Husges, is a game developer and emoji creator who has previously worked on the MMO Shadowbane, Starbreeze Studio\u2019s Enclave and had filed for commercial trademark of the word &#8220;emoji&#8221; back in 2013. He claims to have trademark merchandising rights over 3000 emojis.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\"> The rights over the emoji shouldn\u2019t be confused with the emoticons which we use on phone while sending whatsapp messages and texts. Husges doesn&#8217;t own the rights to these emoticons on iPhones (which are trademarked to Apple) or Android devices (trademarked to Google). He only owns the rights to his own designs in addition to words, like \u201cemojitown\u201dand \u201cemojiworld\u201d.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\"> Sony Productions might face trouble for producing the movie with the title \u201cThe Emoji \u201d . Sony might also be in deep waters if it decides to merchandise goods based on the movie as is the normal practice with such animated movies. Sony is quite well aware of its Intellectual property rights and being involved in many such disputes, it is expected that it will not take any action without understanding its legal ramifications.Sony Productions has taken the help of a licensing firm to ensure that the film&#8217;s characters will not get entangled in any IPR issues.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\"> Mr. Husges is ready to take the famous production house to Courts, if the Sony produces the movie. He told the media that &#8220;I am curious how Sony would want to produce a movie under that name and do accompanying merchandising, especially given the fact our brand has already been successfully established with license partners and retailers all over the world.\u201d He also told that \u201cthe reason he trademarked certain aspects of emoji back in 2013 was to eventually adapt the pictograms for film and television use.&#8221;<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\"> The aspect which is to be pondered upon is whether the term &#8220;emoji&#8221; can be protected as a trademark when it is descriptive in nature. Emoji is a literal descriptive term for a picture-character, which has been taken from the Japanese language. The Courts will decide its fate, if the dispute stretches that far.<\/span><\/p>\n<p style=\"text-align: justify;\">Authored by Sambhavi Patnaik<\/p>\n<p>Source 1<br \/>\nImage Source\/ Attribution <a href=\"https:\/\/commons.wikimedia.org\/wiki\/File:Sony_make.believe_logo_(Other).svg#\/media\/File:Sony_make.believe_logo_(Other).svg\" target=\"_blank\" rel=\"noopener\">here<\/a> Governed by Creative commons License\u00a0<a href=\"http:\/\/creativecommons.org\/licenses\/by-sa\/4.0\/\" target=\"_blank\" rel=\"noopener\"> CC by SA-4.0<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sony faces a potential trademark and copyright dispute with emoji creator Marco Husges over its animated film The Emoji. The case raises significant questions about the trademarkability of descriptive terms and the boundaries of intellectual property rights in merchandising and film.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"iawp_total_views":18,"footnotes":""},"categories":[3,6,11],"tags":[8294,93,8291,5,1933,8293,8292,101],"class_list":["post-36968","post","type-post","status-publish","format-standard","hentry","category-copyrights","category-intellectual-property","category-trademarks","tag-animated-films","tag-copyright-law","tag-emoji-legal-dispute","tag-intellectual-property","tag-marco-husges","tag-merchandising-rights","tag-sony-productions","tag-trademark-law"],"_links":{"self":[{"href":"https:\/\/www.bananaip.com\/intellepedia\/wp-json\/wp\/v2\/posts\/36968","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bananaip.com\/intellepedia\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bananaip.com\/intellepedia\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bananaip.com\/intellepedia\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bananaip.com\/intellepedia\/wp-json\/wp\/v2\/comments?post=36968"}],"version-history":[{"count":3,"href":"https:\/\/www.bananaip.com\/intellepedia\/wp-json\/wp\/v2\/posts\/36968\/revisions"}],"predecessor-version":[{"id":135161,"href":"https:\/\/www.bananaip.com\/intellepedia\/wp-json\/wp\/v2\/posts\/36968\/revisions\/135161"}],"wp:attachment":[{"href":"https:\/\/www.bananaip.com\/intellepedia\/wp-json\/wp\/v2\/media?parent=36968"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bananaip.com\/intellepedia\/wp-json\/wp\/v2\/categories?post=36968"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bananaip.com\/intellepedia\/wp-json\/wp\/v2\/tags?post=36968"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}